The Hovis Range


The Hovis Range

Few people would argue with the author George William Curtis’s sentiment that “happiness lies, first of all, in health”. What Curtis failed to add, however, is that if you can somehow make the pursuit of good health a treat for the taste buds, then everyone will be just that little bit happier still.


Staying healthy can be hard work, especially when it comes to what you choose to eat. We all know the drill: ‘Don’t eat this, don’t eat that.’ Hovis makes it all just a little easier by never skimping on the great taste of their bread while also ensuring that its range is packed full of the kind of things that help you to keep in shape.


Hovis has always been committed to making bread the way nature intended. Hovis loaves contain no artificial preservatives and no artificial flavourings, and nowadays its bread is made with 100 per cent British wheat from over 600 British farmers.


From this natural starting point, the Hovis range offers numerous healthy options. Hovis Wholemeal, for instance, is truly clever bread. Like every Hovis loaf it’s bursting with flavour, but it’s also high in fibre to keep you feeling fuller for longer so you’re less tempted to snack between meals. It’s low in fat and low in sugar, too.

Positively bursting with natural goodness, just two slices contain 100% of an adult’s recommended daily intake of wholegrains, the centre of the wheat whose properties can help to maintain a healthy heart.


Two slices of Hovis Healthy Oats, meanwhile, baked with 50% oats and 50% wheat flour, provides a third of your daily suggested intake of beta-glucan, which can help maintain normal cholesterol levels as part of a diet low in saturated fat and a healthy lifestyle.


Hovis have been in business for 122 years and still produce their original Wheatgerm loaf. With its sweet, nutty taste, Wheatgerm is a delicious bread which uses the very best of the wheat, full of nutrients including Vitamin E, B1 and B6. Then there’s Hovis Wholemeal rolls and the Farmhouse Wholemeal loaf - all healthy and 100% natural.


And the good news is that it all tastes wonderful. Whether it’s Wholemeal, Granary, Wheatgerm, Healthy Oats or Seed Sensations, every loaf of bread that comes out of the Hovis bakery is testament to the same commitment to great taste that has made it the most famous bakery in the country.


Great taste and good health. What more could you want from your Hovis loaf?


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